Ny Bui
With Zalopay expanding its financial product offerings, we received a brief to design an innovative strategy for their new Financial Hub. Our proposal focused on delivering a seamless user experience, increasing cross-product adoption, and enhancing customer engagement.
Category:
Product Management
My role:
Product design, Product management
Tools used:
Figma, Google presentation
Duration:
2 weeks - 2 rounds
At-a-glance
We crafted a bold product strategy for Zalopay’s Financial Hub, aimed at simplifying product discovery, boosting engagement, and driving cross-adoption. Our efforts propelled us into the final round, standing out among 700 competitors.
About our team
We are Ny Bùi, Vân Anh, Thanh Hiền, and Khánh Quỳnh—four students from different universities united by chance and a shared drive to create meaningful product solutions.
The brief and challenges
Zalopay wanted a centralized hub where users could effortlessly explore their financial offerings. The challenge was to design a platform that enhances product visibility, drives cross-adoption, and boosts user engagement, all while maintaining a seamless experience.
You can check out the detailed brief here: Link.
What we achieved
Out of over 700 teams, we rose to become the final runner-up after four competitive rounds!
